Strategy Development

If you don't know where you're going, any road will get you there.


economic development website strategy example imageWe can help you develop a comprehensive online strategy that, first, sets your objectives, then shows you how to reach them. To that end ...
  • We'll bring to the table a nationally recognized economic development consultant. This consultant will become part of the project team assisting in the development of your website's core message, which is based, in part, on the unique value proposition your communities have already identified.
  • We'll advise you on the best navigation structure for the site as well as the development of static maps, how to resolve various database issues, which data sources might be considered, and so on. 
  • We'll address the homepage design, which tools will best support interactivity, and other such considerations.
  • We'll offer "best practice" guidelines for such website elements as the Sites and Buildings database, data tables, and graphics.
We'll also help you develop ...
  • a plan for achieving high search-engine visibility, going after the highest-volume, most competitive search terms relevant to your goals 
  • an effective strategy for using today's popular social media to drive greater online visibility
  • an understanding of which economic, demographic, and business data are most important to your website's target audience
  • key content and functional areas addressing your target audience's needs
  • an ongoing content creation plan
If this is the kind of strategy help your economic development organization could use, contact Cirrus ABS today. We'll work closely with you to help you achieve the online success you seek.