News

Due to a little known holiday observance, your Federal income tax returns aren't due until today. Interestingly enough, the postage rates went up effectively yesterday - a strange quirk in timing I can't help think that it was designed to punish procrastinators that waited until the absolute last day to send in their return. So if you waited until the last minute, be sure to get on the stick and get them done.

It would be good to note that if you subscribe to our newsletter you get the preview on Fridays so you would've known that you didn't need to file your Federal tax returns on the 15th like normal and spent your weekend relaxing a bit. Unfortunately for Hoosiers, our state income taxes are calculated based on the Federal AGI, so we need to figure out the Federal taxes to pay our state taxes.

If you'd like to receive the preview edition of the newsletter via email, just fill out our subscription form. If you find our content useful please forward this along to a friend or colleague that might be able to benefit from this information as well! Don't forget to follow us on Twitter or to like us on Facebook!

We had a great webinar on Using RSS Feeds for Economic Development Time Management. If you want to check out the slide stack they're available for you to view.

Now for the links...

ECONOMIC DEVELOPMENT MARKETING

Great report on impact of land use decisions on economic development investment

Steve Rubel writes in Advertising Age about the "Validation Era" - at Cirrus ABS we've always felt marketing spending without validation is a waste! Some considerations to keep in mind when making decisions with your marketing budget

Local Economic Development Organizations (LEDOs) help businesses succeed in Northeast Indiana

SOCIAL MEDIA

Dave Larson at Tweet Smarter always finds the best infographics - demographics of different Social Media channels

If you're not on LinkedIn consider building a profile - they're opening up their interface to outside developers

Once you sign up for LinkedIn, here's some good advice on how to spruce up your profile

ONLINE VISIBILITY

Our sales director Bill Gardiner unearthed this gem - What people using search engine optimization can learn from Angry Birds

If you're not paying attention to location-based social media, this might be a good entry point for you

Some reasons why Rebecca Black may linger longer than other viral stars that impact on online visibility (HINT - there's a reason why I pick a theme for each of these newsletters)

PRODUCTIVITY TOOLS

Here's a useful tool for folks using GMail to process their work mail - Boomerang for GMail

There's lots of talk about using video in economic development to promote sites and buidlings. Magisto is a great tool that helps you clip videos quickly

Another productivity tool for economic development professionals that want to use Social Media but need to schedule updates